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Webflow vs Wordpress which one is better

Profile picture Rimbout Bobeldijk.
Founder Rimbo Designs
Rimbout Bobeldijk
22 August 2023
7 min

In today's fast-paced business environment, selecting the right CMS can be a game-changer for your company's online presence. Though WordPress has long been the go-to platform, Webflow is quickly gaining traction as a superior option. In this article, we delve into why Webflow could be the ideal choice for your business needs.

What's Inside the Comparison:

We'll explore several critical categories to help you make an informed choice between Webflow and WordPress. Specifically, we'll discuss:

  1. Design Control/Freedom
  2. Performance & Page Speed
  3. Site Security & Reliability
  4. SEO Capabilities
  5. Ease of Use & Learning Curve
  6. Community, Support & Resources
  7. Cost-Effectiveness & Budget

1. Design Control/Freedom:

In today's digital age, exceptional design is paramount. With increasing competition and rising design standards, setting yourself apart requires a unique touch. This is where Webflow shines.

Webflow bridges the gap between imagination and creation. Unlike WordPress, which often distances users from the nuances of coding, Webflow introduces an interface that harnesses this power. Users can build and directly manipulate design elements that previously demanded hand coding, effectively merging visual design with code. This empowers designers with the same level of freedom that developers enjoy.

Over time, WordPress has evolved with the introduction of page builder plugins, such as Elementor. While these tools have made strides in enhancing design capabilities, their customizability is very limited. You could throw more plugins at the problem but these have the potential to conflict with each other, which can compromise quality. The only way to achieve the same level of customizability is to develop a custom theme, but that will require costly PHP development. In contrast, Webflow often emerges as a more economical choice, providing robust features without hidden costs.

Webflow's capabilities are vast. It continually delights users with intricate interactions and animations, broadening perceptions of what's achievable in web design. Exploring the 'Made in Webflow' highlights is highly recommended for those curious about its potential.

2. Performance & Page Speed

Website speed isn't just about user experience; it also affects SEO rankings. While WordPress offers third-party plugins, they often come with a performance cost. Adding more plugins can lead to compatibility issues, especially during updates, and may require hiring a developer to fix the problems—costing both time and money.

Moreover, the plugins can add bloat to your site's code, slowing down page loading times and negatively impacting SEO and user experience.

Webflow sidesteps these issues with built-in features that eliminate the need for external plugins. The result? Clean code, faster loading times, and a more reliable website. Plus, efficient coding is eco-friendly. #SaveThePlanet

3. Site Security & Reliability

WordPress's open-source advantage brings inherent vulnerabilities. Every plugin, crafted by varied developers, can be a potential security weak point, making it a frequently targeted CMS for breaches. Often, the culprits are outdated or neglected plugins.

In contrast, Webflow offers a more secure environment by minimizing reliance on external plugins. Moreover, Webflow's standard DNS hosting provides a significant edge. This approach ensures sites are distributed across multiple servers worldwide, enhancing reliability. Such a configuration not only guarantees quicker site access from any location but also offers robust protection against DDoS attacks, bolstering the site's defenses.

4. SEO capabilities 

While WordPress has cemented its reputation in the SEO realm, primarily due to its flexibility with plugins, it requires more manual setup and constant adjustments. Webflow, on the other hand, has made strides in the SEO department by offering built-in tools, such as automatic sitemap updates and straightforward on-page SEO settings. As search engine algorithms evolve, the emphasis on user experience and behavior grows stronger. Websites must prioritize usability as much as traditional SEO tactics. Webflow's streamlined design and fast load times can potentially offer a more user-centric experience, aligning with the evolving demands of search engine algorithms. Thus, while both platforms have their merits, Webflow seems to provide a more integrated approach towards a user-focused, modern SEO strategy.

Webfow SEO settings

5. Ease of use & Learning Curve

WordPress, a two-decade-old platform, has become the jack-of-all-trades in the CMS world. While this has made it the default choice for many, its age is starting to show. In today's digital landscape, as technologies evolve, we see an increasing shift towards specialized tools for specific needs—Shopify for e-commerce, Teachable for online courses, and so on. These platforms offer tailored features that better serve their target audience, highlighting WordPress's limitations.

In contrast, Webflow offers a modern and focused approach to web development, making it easier for you to provide exactly what your clients need without unnecessary complexities. One example of this is the control over dynamic content Webflow offers, allowing you to create custom CMS collections for various content types, such as team members, events, or blog posts. To achieve the same in WordPress, you’ll need to get the Crocoblocks Jetengine plugin, which comes at an annual fee of $43.

Managing content on your website shouldn't be complex. Webflow understands this well, offering an editor tailored to show you just the essentials—no fluff, no clutter. Unlike WordPress, which often overwhelms users with an array of options that are largely irrelevant

If you're planning to outsource your website development, Webflow stands out as the better choice. Its user-friendly interface and customizable CMS offer a straightforward, modern solution that's easy for you to manage. While WordPress does offer a wide range of options, its reliance on plugins can turn simple tasks into time-consuming challenges. However, if you want to develop a Webflow website by yourself, you’ll also face some challenges since there is quite a steep learning curve.

Image of Webflow edditor

6. Community, Support & Resources:

Navigating Webflow's steep learning curve? The community has your back, ready to guide you through any challenges.

With 85,000+ engaged members, Webflow's community is a powerhouse of innovation and support. You'll find invaluable free courses at Webflow University, quick answers in forums, and real-time help from the customer support team. Third-party platforms like Relume, Memberstack, and Finsweet further enrich the ecosystem, pushing the boundaries of what you can achieve.

WordPress might have consumed the internet over the past 20 years, with 43% of all websites built on WordPress. The community around it seems very minor. Finding valuable content or answers to my questions is harder in comparison to Webflow.

7. Cost-Effectiveness & Budget

Choosing the right platform is crucial when you're on a budget. Although WordPress might appear cheaper upfront, the long-term costs can significantly add up, particularly in maintenance and plugin expenses.

Hosting & SSL Included

Webflow's CMS hosting starts at $23 per month and includes super-fast, scalable hosting technology integrated with Amazon's Cloudfront CDN. Plus, you'll enjoy free SSL certificates for extra security. These features are essential for businesses operating on a national or international scale, providing fast and secure experiences for your users.

No Paid Plugins Required

While WordPress lures you in with the promise of a free or low-cost setup, the hidden costs quickly accumulate as you add essential plugins. Webflow offers a host of built-in features, negating the need for additional paid plugins, and saving you both time and money.

Time is Money

Webflow's efficient development process means faster project turnarounds. Even if you're outsourcing development, the efficiency of Webflow can save you significant time, which translates to cost savings. The initial cost of buying a Webflow site may be higher than WordPress; however, its efficiency pays off in the long run.

Maintenance Costs

One of the most significant advantages Webflow has over WordPress is the low maintenance costs. With WordPress, regular updates and compatibility checks with your host of plugins can turn into a full-time job, costing you valuable time and resources.

In summary, Webflow's comprehensive package offers fast hosting with free SSL, eliminates the need for paid plugins, and cuts down on maintenance and development time, making it a cost-effective solution in the long run.

Considering a Switch from WordPress to Webflow?

If you're already on WordPress but intrigued by the benefits Webflow offers, making the switch is easier than you might think. While there are potential risks such as a temporary dip in organic traffic, a smooth transition is entirely achievable. To ensure a hassle-free migration that retains your SEO efforts, check out my comprehensive guide: Website Migration to Webflow in 9 Easy Steps."


Choosing the right CMS is crucial, and Webflow stands out for its powerful features and ease-of-use. Supported by an active community of 85,000+ members, it’s a reliable choice for those serious about web development. In my experience, Webflow consistently exceeds expectations and is well worth the investment for a modern, impactful website.

Profile picture Rimbout Bobeldijk.
Founder Rimbo Designs

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