the ideal experience for

prospective students

Service
UI/UX, Research
Client
theFactor.e
Year
2021
Image of the logo and office of the client: theFactor.e.

The Client

theFactor.e

A human first digital agency that mainly focuses on the development of websites for universities. One of the main objectives of universities is to help prospective students find their best-fit program.

Image of the home screen of the prototype.

The Project

After an extensive analysis of the current state of websites of universities in general, it appears that all universities run into the same problem. They inform well but they don't guide.

Prospective students are overloaded with information, they don’t know where to begin, what to look for, or know what questions to ask. The solution is to start by understanding the prospective students first. In this process, I’ve used the same trajectory that is used by professional study choice advisors. The insights that are gathered are directly usable to advisors, this has created a synergistic effect between advisors and prospective students.

Everything that a prospective student needs is brought together in a personal dashboard. By completing tasks, the aspiring students are guided through the process, they receive valuable feedback and get access to a variety of useful tools that lead to effective insights.

The final product provides a realistic picture of how universities can improve their digital strategy. To help prospective students find the right study and thus recruit better-quality students.


Guided course

a guided course that helps prospective students find the right study.

Direct contact with advisors

a image of how the prototype provides direct contact with advisors

Listing your favorites + compare function

A place to track your favarote studies with a compare function.

Guided course

a guided course that helps prospective students find the right study.

Direct contact with advisors

a image of how the prototype provides direct contact with advisors

Favorite + Compare

A place to track your favarote studies with a compare function.
Comma Icon

Never a dull moment with Rimbob on the team. He is a creative with a great imagination but surprised me with his inquisitive attitude. This is reflected in his work, but also in his personality. He is curious, analytical and occasionally a decent spacekees.

headshot of marvin reingoud.

Marvin Reingoud
UX designer @ theFactor.e

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